The enhanced Social Posts widget pulls in automated metrics for the key platforms below, enabling PRs to showcase their results in a visual way, and demonstrate that their work is making an impact.
- YouTube
- TikTok
- X
Other platforms and post types can be added manually.
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Have a look at an example Social Media report
All Available Automated PR and Social Media Metrics
Adding the Social Posts Widget to a Report
To add social content and metrics for individual posts, drag the Social Posts widget from the Toolbar onto the report:
Click 'Add Social Posts':
Adding Social Posts to the Widget
There are three ways add social posts:
1. Paste URLs in bulk for LinkedIn, YouTube, Instagram, TikTok, Facebook, X and Pinterest
2. Upload images or video clips (for Stories and other post types not already covered)
3. Pull in posts from other Releasd reports
1. Paste URLs in bulk for LinkedIn, YouTube, Instagram, TikTok, Facebook, X and Pinterest posts
Select the option to add URLs:
Paste as many URLs as needed, in bulk, from LinkedIn, YouTube, Instagram, TikTok, Facebook, X or Pinterest:
Click 'Submit URLs' and the tool will fetch all of the posts.
2. Upload images or video (for Stories and other post types not already covered)
Stories can't be embedded, so you can upload screenshots or video instead:
Account name, platform and metrics can be added manually:
So it will look like the below:
Scenario 1:
- User adds 3 Instagram posts: 2 normal posts and 1 Story
- User gets automated metrics for the 2 normal posts, and manually adds metrics to the Story
- In the Summary Metrics widget, user can display Total Social Posts, Total Instagram Posts, Total Instagram Views and these will be pulled from the 2 normal posts + 1 Story
Scenario 2:
- User adds a screenshot of a Bluesky post and selects Bluesky as the platform
- User manually adds metrics to the Bluesky post
- In the Summary Metrics widget, user can display Total Social Posts, Total Social Views etc and the Bluesky post will contribute to these; ie the Bluesky post will be recognised
- However, the user cannot display 'Total Bluesky Views' for example
3. Pull in posts from other Releasd reports
Select this option to add posts from existing reports in your account:
Showcasing Posts and Automated Metrics
Click 'Done' to save the widget.
The system will showcase posts in a gallery, and automatically fetch metrics for LinkedIn, YouTube, Instagram, TikTok, Facebook and X:
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All Available Automated PR and Social Media Metrics
1. Refreshing Metrics
Note that metrics are in Draft mode initially.
Automated metrics will be refreshed when the report is Published. We therefore recommend only publishing a report when it's ready to send.
2. Manually Changing Metrics
You can change metrics at any time by editing the widget and clicking on the data.
Other Widget Options
The Social Posts widget includes a range of options including:
- Rearrange posts
- View as a grid
- Add Captions
- Add a widget title and description
- Remove posts or the entire widget from Summary Metrics reporting (e.g. if the posts are self-generated)
Have a look at an example Social Media report